Learn how to write a persuasive sales page (without selling your soul)
Do you ever find yourself staring at a blank sheet?
Struggling to find the right words to sell without feeling sleazy?
You’re not alone.
Persuasive writing is probably one of the most precious skills anyone in business can possess.
But at school, we’ve not learned the art of persuasion. We’ve not learned how to write compelling content. We’ve not learned how to sell without feeling pushy.
And that’s exactly what this course helps you to do—you learn how to engage and attract your ideal customers, and how to win more business.
Learning how to write sales copy is easier than you might think …
The problem is most books and courses only teach you the theory of copywriting.
They don’t demonstrate the copywriting process. They don’t teach you the practical skills and confidence to write copy. They may show you good copywriting examples but they don’t show you bad examples so you don’t learn how to turn so-so copy into persuasive copy that sells.
This course is different …
This is no ordinary copywriting course …
This course is based on my personal experience coaching both non-writers and writers to write their own copy from scratch.
You’ll learn the practical skills to become a confident copywriter—even if you think you’re no good with words:
- Learn copywriting techniques one by one
Short video tutorials (+ transcripts) show how to implement copywriting techniques
- Sharpen your copy ‘X-ray’ skills
31 activities teach you how to evaluate and improve any sales copy (including your own)
- Structure a sales page like a pro
Templates, annotated examples, and detailed instructions demonstrate how to captivate web visitors and how to nudge them to buy
- Follow a pain-free copywriting process
Checklists and a detailed case study give you the confidence to produce a non-icky page that sells
This course helps you get unstuck, avoid common copywriting mistakes, and adopt a relaxed approach to selling and marketing.
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