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The course has begun in earnest. You’ll find strategies like these in the course on Accelerating ROI:
After your results start to slacken, follow these steps to cut your cost per purchase, boost your ROAS, and scale your revenue in order to reverse audience saturation.
iOS 14 and Onwards – Advanced Strategies: Building resilience against upcoming industry privacy updates by adapting measurement, media, creative, and more for a world after iOS 14 and beyond.
Step up your creative retargeting strategy: In the post-iOS 14 era, increase ROAS by implementing a new creative strategy that converts your audience more effectively.
Diagnostic of your conversion funnel: Identify its weak points and implement corrective measures to address them.